How Will This Powerful Manual Give You The Ability To Predictably And Cost Effectively Attract Good Customers To Clean For Whenever You Need Them?

Before I explain how, let me share a story with you about a carpet cleaner named John. Does this sound familiar to you?

John was mad. Steaming mad. His veins were bulging from his neck and he wanted to KILL something. After spending almost $5.00 in gas and an agonizing 45 minute drive, all he had to show for his efforts was a note left on his first job's door--

        'Carpet guy, have to cancel appointment. So sorry.'

        "Sorry?....I drive 45 minutes to clean YOUR carpets, you cancel out on me and you're sorry?", John said to himself, cursing under his breath.

        He rang the door bell once. No answer. He rang it again. No answer. Then he rang the bell 20 times straight. He was determined to punish his customer for not answering the door.

        Nothing. Dead silence.

        All he could hear were the faint sounds of dogs barking from a mile away.

        John walked down the red brick walkway back to his van, ignoring the snail  he crushed under his shoe and completely unaware of the beautiful, cloudless sunny day.

        Frustrated, he climbed back into his van and stepped on an old, yellowed foam coffee cup. As he sat down on the brown, cracked vinyl seat he noticed  his odometer had turned to 77,777 miles. Brewing, he thought to himself, "How can this customer NOT call to let me know? Just a simple phone call! ...Damn!"

        John was seeing red.

        After sitting in his van and thinking things over for 5 minutes, he put his key in the ignition and started the motor. The odometer stared at him. 77,777 miles. The oil needed changing. His windshield needed cleaning. He had a yellow page bill past due for a week now. His wife needed money for clothes for the kids.

        And his first customer had the nerve to no-show him.

        John revved the engine real loud, gave the living room window one last stare down, and drove away, leaving a trail of prespray dripping off his rear bumper from a container that tipped over as he sped off...

        Adjusting his rear view mirror, John noticed something that made his face turn pale. He got scared for a second, where was his wand? Did he leave it at his last job yesterday? Maybe his helper forgot to load it. He was ALWAYS forgetting something. Left the upholstery tool at the job on Hampton St. three days ago....Speaking of his helper....where was he? He knew to meet him at 7:30 A.M. at his house but he flaked too. What excuse was he going to come up with this time? He was getting flakier each passing week. Pretty soon John's going to have cut him off for the last time...

        "Oh well, probably sleeping in. He's done this three times in two weeks now. Probably got drunk and played poker all night again. I know better than to give him an advance on his pay....what the hell's wrong with me?", John thought to himself.

        As he drove to his next job, he forced himself to snap out of his depression. He had to. His next job looked too good to screw up---it's got two rooms, two sofas, and one room needs pet odor control. At least it better be good. And he booked it just yesterday, so they HAVE to be home. John's thinking $350.00. His best job of the day.

        As he's driving down the street looking for the address, he notices how nicely kept the yards are on this street. Lawns finely manicured, bushes trimmed and shaped. Nice, new cars gleaming in driveways. Yes, it is looking like a good job! He pulls up to the front of the house and notices a brand new Lexus in the driveway. "That's a good sign", he tells himself.

        Things ARE looking up.

        He knocks on the front door and after a few moments Mrs. James opens the door. "Are you the rug man?", she asks. (John's thinking "No, I'm a professional carpet cleaning technician, not just a 'rug man'"). But he says, "Yeah, I'm John, your technician from Superior Carpet Care, here to clean your carpets."

        "Well, you're late," she says. (Funny, I know this appointment was set up between 10 and 11 A.M. and it's 10:15. What gives?)

        "Also I changed my mind on the sofas. I gave them to Goodwill so I don't need them cleaned."

        (Great, John thinks to himself. It's always something. Why can't I ever have a day when nothing goes wrong?)

        She stands there looking at him, impatiently. "Aren't you going to take off your shoes?"

        "Oh, um, sorry. Yeah, it'll take me one second." (Oh no, one of those kind of ladies.)

        So John steps into her 800 square foot living room with her 10 foot high entertainment center and $6000.00 stereo and she shows him the rest of her 3500 square foot home. He notices the beautiful, expensive paintings on her walls. Oak everywhere. Family pictures of vacations in the Bahamas.

        As she is walking him through her house she comments, "I only want this room cleaned back here. It's the only room with a problem".

        "O.K."

        "Your machine is not going to scratch my baseboards right?"

        "No, I take special care of....."

        ....She rudely interrupts, "I need you to deodorize this room because my dog Pebbles had a few accidents in here". (He doesn't let her good manners bother him.)

        "O.K. Lets have a look".

        John enters the bedroom. The odor hits him like a runaway Mack truck. A few accidents? It smells like a tipped over outhouse...

        "O.K. Mrs. James. What I recommend for this room would be our Pet Odor Control Process. Now what this is....."

        ...Interjecting rudely. "Listen, I don't need a sales pitch. I just need you to put some cherry or whatever kind of deodorizer you guys sell in your machine. That's it."

        Calmly he explains. "Mrs. James, I'll do whatever you want me to, but the way to take care of this type of problem is by eliminating the source, which is often not just in the carpet but the padding as well and......"

        ......"Listen Jim, or whatever your name is, I told you I'm not interested in a sales pitch. I don't need you. I could go to the store and rent a machine for $30.00 and do this job myself. Now I want the smell gone and I only need a deodorizer to do it. How much are you going to charge me for that? Your ad says "basic deodorizer" $15.00 extra."

        The word $15.00 just sits there and gnaws at his stomach. (No, this job isn't looking good at all. Not good at all.)

        "Yes, Mrs. James. Our regular deodorizer is $15.00 per room. But that isn't for a smell like this. For this you need to....."

        ...."Listen, I appreciate all that. I'm not looking for miracles here. All I can afford is an extra $15.00."

        ($15.00? Doesn't this lady know  I gotta make a living too? She drives a Lexus and she can't afford more than $15.00? Who does she think she is kidding? Who does she think she is anyway! She makes me take off my shoes? I'm going to tell her off.)

        "MRS. JAMES!?..."

        "Yes?!"

        "....................Well.....um........hmm............O.K........ if you just want the basic deodorizer that will only be an additional $15.00 like it says on our ad. But I should stress  it might only be a temporary solution. You see there is really only one way to take care of this and that is the RIGHT way. To do that would take a lot more time, effort and materials to be sure the problem is gone."

        (Way to tell her off John!)

        "That's all I want."

        "Great, as long as you understand  there is no guarantee  the smell will be gone. Our basic deodorizer will make it smell better, yes, but it isn't designed to get rid of a severe problem like this."

        "Fine."

        John walks back to his van to get his equipment, feeling frustrated, aggravated and victimized, and as he's unloading his equipment he thinks to himself, "There's got to be a better way!"

        I've Got Good News -- There Is!

The secrets I teach attract quality prospects like a magnet. On demand!

You'll thumb your nose and say good-bye to the days of fighting with cheap, unreasonable customers like our friend John just had to suffer through.

My marketing strategies will teach you ways to get business in every area of our industry. Whether you need residential accounts, high dollar commercial accounts, steady property management accounts, water damage accounts, whatever you currently do or would like to do, this guide reveals how!

Does all this sound good so far?

Let me reveal to you what you get in this amazing manual...